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Glossary Of Terms
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-- L -- Lacquer: A clear gloss coating applied to printed material for strength, appearance and protection. Laid Finish: A parallel lined paper that has a handmade look. Laser Engraving: A paper cutting technique whereby laser technology is utilized to cut away certain unmasked areas of the paper. The cutting is a result of the exposure of the paper to the laser ray, which actually evaporates the paper. Lay Edge: Edge of a sheet of paper being fed into a printing press. Layout: A rendition that shows the placement of all the elements, roughs, thumbnails etc., of the final printed piece before it goes to print. Leaders: The dots or dashes used in type to guide the eye from one set of type to the next. Leading: Space between lines of type; the distance in points between one baseline and the next. Leaf: One of a number of folds (each containing two pages) which comprises a book or manuscript. Leaf Stamping: A metal die, either (flat, or embossed), created from the image or copy, which is then heated to a specific temperature which allows the transfer of a film of pigmented polyester to the paper. Ledger Paper: A stiff heavy business paper generally used for keeping records. Length: The optimum length of a filament of ink. Letterpress: Printing that utilizes inked raised surfaces to create the image. Letterspacing: The addition of space between typeset letters. Line Copy: Any copy that can be reproduced without the use of halftone screens. Linen: A paper that emulates the look and texture of linen cloth. Lithocoated Paper: A paper that is coated with a special water-resistant material which is able to withstand the lithographic process. Lithography: The process of printing that utilizes flat inked surfaces to create the printed images. Logotype: A personalized type or design symbol for a company or product. |